Released on = August 6, 2007, 8:54 pm

Press Release Author = Jose Cabaltera

Industry = Apparel & Fashion

Press Release Summary =
Solis Showroom will exhibit SoulFetish, a bold rock n' roll inspired fine jewelry
collection, at POOL Tradeshow in Las Vegas on August 27 to 29. SoulFetish is sold in
fine boutiques across Eurasia and is making its North American debut this month.


Press Release Body = Solis Showroom debuts SoulFetish, a rock inspired fine jewelry
collection, at POOL Tradeshow in Las Vegas, August 27 - 29. Already carried by some
of the most exclusive boutiques from around the globe, The American fashion industry
is able to buy these wearable sculptures for the first time.

SoulFetish is a provocative fine jewelry collection that uses mixed media in its
designs. Its creator, Thierry Martino, employs silver, gold, gemstones, mother of
pearl and stingray to create finely detailed wearable sculptures. He maintains a
close eye over the entire artistic and metallurgical process to ensure that the
SoulFetish product meets his high quality standard. He chooses his materials with
care, using the finest possible. For example, his silver is never recycled and is
always the cleanest and at its most pure state to start. It is refined solely with
copper, optimizing the brilliance of each finished piece and minimizing poracity.

The SoulFetish collection draws inspiration from the surfer and biker cultures that
have formed Martino's personal aesthetic and sense of style, creating intriguing
collection filled with bold designs. Martino tempers the collection by engaging
elements of gothic architecture, such as fleur de lis, rosaces and arabesque
scrolls, creating wearable sculptures that are bold enough to stand on their own,
yet ornate enough to soften their provocative blow. This Gothic Chic combination has
proven successful around the globe. With headquarters in Milan, Thierry has jumped
into some of the most fashion conscious markets in some of the most fashion forward
boutiques such as France, Italy, Russia and especially Japan.

Solis Showroom is excited to debut the SoulFetish collection at POOL Tradeshow in
Las Vegas from August 27 - 29. This semi-annual event occurs in conjunction with the
MAGIC Marketplace, when the apparel industry converges in Las Vegas for the most
influential week in the fashion industry. POOL Tradeshow is the boutique tradeshow,
showcasing the best in emerging designers. The show is carefully curated to balance
fresh talent with established brands. POOL will host over 500 brands in an enclosed
structure adjacent to the Las Vegas Convention Center, home to MAGIC Tradeshow
during those same days.

Solis Showroom distributes some of the hottest brands in LA throughout Asia. Leading
California and MMA lifestyle brands have enlisted the showroom's international
expertise too export their labels into new markets around the Pacific Rim. Solis has
made indelible footprints in Hong Kong, Singapore, Thailand, Taiwan, Korea, and
Japan. Solis Showrooms and SoulFetish have teamed up to debut and exclusively
distribute in North America the Gothic Chic collection that has been successful
around the world.

Solis Showroom is accepting appointments to view this amazing collection. Please
send an email to Jose at jose.cabaltera@gmail.com for more information and to
schedule an appointment.

Solis Showroom is a subsidiary of Solis Company, an online specialty boutique that
specializes in the latest fashion wear by well-known top designers such as Andrew
MacKenzie, Just Cavalli, Jean Paul Gaultier and McQ by Alexander McQueen.
SolisCompany has been patronized by a celebrity clientele including Rachelle Leah,
Randy Couture, Hal Sparks, Amy McCarthy, Carson Kressley, Ted Allen, Amanda Lepore,
Tracy Bingham, Reichen Lehmkuhl, Margaret Cho and others. Solis Stylists turned
designers Jose Cabaltera and Steve Haas have been highlighted often in the media
including InStyle, Billboard, Cosmopolitan, PaperCity, 7X7, Elle, the LA Times, SF
Chronicle, Genre Magazine, Instinct and more. The duo is often consulted to style
Celebrities including Sandra Bernhardt, the Wayan Brothers, Riechen Lehmkuhl, Tracy
Bingham, Stonebridge, Margaret Cho, Lola, Randy Spelling (son of Aaron Spelling),
Sean Stewart (son of Rod Stewart) and many more.


Web Site = http://www.soliscompany.com/sofefije.html

Contact Details = Jose Cabaltera
Solis on Market
2231 Market Street
San Francisco, CA 94114
415-621-1300
jose.cabaltera@gmail.com